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CHIGO Won the Award for“The Most Innovative brand in Asia”
Release date:2017/5/31   Font:【 Big Medium Small

On May 20th  2017, the Asian brand forum was held grandly in Shenzhen.  CHIGO won  the  award for “The Most Innovative Brand in Asia” on the forum. This award recognized the constant innovation and progress that CHIGO has made through these years, and also proved charm of  CHIGO brand—Leader of high-end air conditioner. 

 

 

 

After years accumulation, the Asian brand forum has converged a plenty of famous domestic and international brands and catches attention from all walks of life. It provides a forward-looking window of brand innovative trend for Asian brands as well as Chinese self-owned brands. More and more Chinese brands and Chinese manufacturers show up here to get focused widely around the world.  

 

CHIGO,  as one of the top 4 Chinese AC brands, not only plays an important role in China, but also has been getting more familiar with foreigners. As one of the outstanding representative of Chinese manufacturers, CHIGO has started formally to optimize the layout of international brand strategies since 2014. It gradually optimizes products structure with promoting medium and high-end products to over 80 precent. Through a lot of promoting actions, such as inviting Jackie Chan to endorse for CHIGO, Olympic sports marketing, advertising in New York times square, paticipating in some famous international fairs etc., CHIGO has spreaded its sales net widely covering more than 200 countries and regions. What’s more, CHIGO self-owned brand has sold to over 150 countries and regions around the world. It successfully built up its brand image of Leader of High-end Air-conditioner in the global market.

 

 

The optimization of products relies on the innovation of science and technologies.  Innovation is the first driving force to lead development. In recent years, CHIGO has been seeking for self-innovation on science and technologies constantly. It renewed and kept the global energy-saving records in the filed of refrigeration for six times. Meanwhile, mastering the smart cloud core technology, CHIGO released  these  products “the most intelligent AC”, the Smart King and  “craftsman master  series”. As a result, CHIGO surpassed other AC brands no matter at home or abroad ,  occupying the commanding height of science and technologies in global AC filed.

 

In order to consolidate the basement of exploring overseas markets in future,CHIGO will continue to carry out the strategies in intelligentization,  high-end orientation and globalization.